There seems to be this trend online to produce content without a point. The success of this doesn’t really surprise me. In fact, it kind of reminds me of the success of reality television. People dig it because it’s just like life: pointless. And they wonder why we let our children get fat and lazy. It’s because we’re rich, and when you don’t have to worry about sustaining your life, it’s not long before you realize just how pointless it is.
Anyway, I was checking out this channel on Meta Cafe called Cafe Confidential. The description reads:
Pour yourself a hot latte and listen in as the girl next door and the guy across the hall reveal their most personal stories. No scripts, no sets, no special effects – here at Café Confidential, you get real stories from real people, handpicked by hollywood producer Steven Bochco.
Personally, I prefer to listen to the girl next door getting racked by the guy across the hall, but that’s just me. Steven Bochco has obviously made a lot more money than I have, so in the grand scheme of a market democracy, his opinion is worth more than mine — literally.
What brought my attention to Cafe Confidential was that it’s sponsored by American Apparel. Once I’d tuned in, I saw this ad.
Well, pathetic and obsessed as I am, I couldn’t help clicking through (I wonder if that cost them anything), and it brough me to
this page on AA’s website where I was supposed to get a chance to Meet Amanda, but everytime I clicked on it, it just kept reloading the page.
This vicious loop really bummed me out. I was really hoping that my work day was going to be more interesting than this. I thought that maybe I’d get to watch a Cafe Confidential video about how Amanda banged Hugh (a guy who’s featured on the same AA’s page as her). But no, they just want my money.
That’s the